Cambridge Folk Festival: measuring and tackling travel impacts

Tuesday 2 July 2019

Held in urban green parks, Cambridge Folk Festival is close to bus routes serving the train and main coach/bus stations and the City centre. A free bus pass is offered for the return trip from the stations and a free shuttle bus between the campsite and festival. Being Cambridge a significant number of attendees walk or cycle with plenty of cycle spaces provided. The festival promotes public transport and car share options.

For the last few years the Festival has built up a social media/ communications campaign and enhanced internal processes to promote eco awareness, including sustainable travel. In 2019 Cambridge is partnering with Tuned In Travel, a specialist travel operator, to offer dedicated coaches and minibuses to cut down on individual car use. The Folk Festival is also partnering with Energy Revolution to offer the audience the opportunity to carbon balance their journey miles. Nearby electric vehicle charging points will be communicated. Recent detailed transport measurement and analysis has shown:

  • Car use at 60%.
  • Campervans 7.5%
  • Car share at about 4% of audience travel.
  • 10% audience walking and nearly 7% cycling.
  • Public transport used by 11% of the audience
  • Staff and contractor car passes decreased by one third by encouraging car share and low carbon travel.
  • Traders’ and caterers’ travel emissions reduced by 30% over 2 years due to the Festival selecting more local suppliers – over 2 tonnes CO2e.

The transport is monitored each year with new ideas for increasing sustainable travel constantly reviewed.

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